Our Management Team

Who We Are

Rashidi Yahaya

Group Chief Executive Officer

Wan Rashdan Wan Yahaya

Group Chief Commercial Officer

Fahim Othman

Group Chief Development Officer

Anneliza Zainal

Chief Corporate Services

Emil J. Fisk

Chief Energy & Sustainability Officer

Dr Mohammad Haji Shahruddin

Healthcare Advisor

 

Rashidi Yahaya

Group Chief Executive Officer

Over 13 years of Corporate Law background, 11 years in C-level management for the oil & gas industry as well as the handling of private equity projects and investment concerns since 2012, until today.

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Haji Wan Rashdan Wan Yahaya

Group Chief Commercial Officer

Currently serving as Group Chief Marketing Officer for Seterra Group of Companies. He is also the lead strategic advisor to the pioneering and modern Islamic Aged Care project.

With over 24 years of international experience, spearheading business development, leading regional operations of MNCs and international companies, he has headed programs as follows

  • Country Manager for Miway (Phils) Inc. Philippines

  • Venture Corridor (China) Pte. Ltd. for China and Oman

  • Pernec Corporation Berhad

  • Samsung Electronics Malaysia​  

A graduate from California State University, Sacramento, he started his career as a management trainee for Tabung Haji’s IT company and was promoted to a managerial position with overseas posting in just over a year.

 

Muhamad Fahim Othman

Group Chief Development Officer

Currently serving as Chief Development Officer for Seterra Group of Companies, he is also tasked to spearhead Seterra Technology, a Group subsidiary, to chart its’ direction for new technology and innovation strategies, planning and execution.

With more than 12 years of vital industry experience in construction, commodity trading, transportation and ICT, 


He has successfully managed multiple accounts for construction clients that involved design and build of specialized structures.


He has also provided highly skilled strategic business movement consulting for B & F Construction, a local specialist contractor specializing in High Tensile Membrane Structure. 

His track record of driving digital transformation for enterprises, experienced consultation for ICT and newly start-up corporations, in the areas of digitalisation, strategy, marketing and planning, is well proven in the market.

Prior to joining Seterra Group of company, he was lead of business analyst for Heitech Padu, handling and managing CIMS, a digitalisation contractor for CIDBs’ registration system.

He graduated from KDU College, with Bachelor of Science in Electrical & Electronic Engineering twining program with the University of Strathclyde Glasgow.

 

Anneliza Zainal

Chief Corporate Services Officer

A communications practitioner in the corporates for more than 28 years, she specialises in crisis communications and customer care. She also coaches CEOs and Sr. Management for their role as Media Spokesperson.


Experienced in multiple fields of communications and crisis management, in various industries ranging from construction, broadcasting, oil & gas, banking and aviation industries. 


Amongst her more notable achievements were managing the branding and launches of Caltex Oil Malaysia Limited, Al Rajhi Bank and Maybank Investment Bank. Deeply trained to handle Crisis Communications in Caltex, she then volunteered as Care-Giver Manager in Malaysia Airlines, for the crisis victims of Kudat, MH370 and MH17 airline crashes. 


Apart from a Bachelor of Education, Teaching of English as a Second Language (TESL), UKM, she is also an accredited NLP Practitioner (ABNLP), Time Line Therapy®️ Practitioner, Master Class Educator (BKI) and certified HRDF Trainer.

 

Emil J. Fisk

Chief Energy and Sustainability Officer

Specializes in renewable energy, from the innovation, feasibility studies, planning, implementation and maintenance.
His core experience revolves around the analysing and providing probable forecast of a company or institution's future outlook, present stability and environmental impact

 

Mohammad Haji Shahruddin

Healthcare Advisor

Specializes in preventing, diagnosis and treatment of a wide range of acute ad chronic illnesses.
Experienced practitioner in both the Government and Private Medical Institutions

 

+603 20 111 555

63-1, Jalan Medan Setia 1
Bukit Damansara

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